debt Justice explainer animation script

I was commissioned to write a script for an explainer animation for the campaigning organisation Debt Justice, at the time known as Jubilee Debt Campaign.

The brief was to create something that felt like a simple 80s/90s computer game, akin to Space Invaders, to help convey in a digestible way the complex problems around national debt crises,

It begins with a darkness in tone to convey the seriousness of the issue followed by an uplift as we reach the conclusion, with a call-to-action to go online to join Jubilee Debt Campaign in taking action.

Click right and left to see all 4 remaining pages below…

Previous
Previous

Crisis Hidden Homelessness Statics for Paid Social

Next
Next

Crisis at Christmas Press Ad